Based on the Verso brand- and product promises, we believe in a daily beauty routine with few, high-quality products. This will reduce time and money spent and also, it will ease the unnecessary pressure put on the environment by over consumption. It is a fact that “less is more” and the old slogan has been our mantra from the very start when we created the brand. We think that´s smart.
Now 8 years after launching the Verso brand, we are pleased to see that our belief has also become more what customers are asking for. We now see the trend is turning to use fewer products with a higher payoff. This trend is called ”skinimalism” and is about a smart minimalism in your skincare routine.
Saying this, we also know that overloading the skin with too many products will disrupt the skin’s natural barrier, leading to breakouts, dryness, flaking, tight skin, redness, and overall skin sensitivity. This is why we have put together a couple of routines showing how to combine products in a smart way to ensure skin health and make everyday life easier with a sustainable thinking for the environment.